WeChat Marketing Agency in Malaysia

What WeChat is

WeChat is China’s most-used messaging app: social, payments and mini apps in one super app, with 1.44 billion monthly users. For a brand it is the owned, China-facing home where customers go to read more and get in touch.

Think WhatsApp, an e-wallet and an app store in one. Content lives there as long as you want it to, and every other platform can point back to it.

What we run

1. Official AccountApplication, verification and setup for a foreign brand, handled by us.
2. Video ChannelShort videos produced and published on your WeChat Video Channel, so followers see your brand and your message travels further.
3. Content ManagementArticles written in Chinese for the platform, to a monthly calendar.
4. AdvertisingMoments and in-article ad placements when there is a launch or campaign to push.
5. Enquiry handlingMessages answered in Chinese within business hours.
6. Monthly reporting in EnglishReach, followers and enquiries, with what we are doing next.

How an engagement runs

We handle everything from A to Z: account application and verification, articles, short videos, replying to messages and monthly reporting, so you can connect with Chinese users effectively. Verification is usually completed within a month, and content starts the same month.

Questions we get asked

Do we need a Chinese entity for an Official Account?

Overseas-company registration is available for eligible brands. We assess and translate your documents against the current requirements before submission.

Is WeChat only for messaging?

No. For a brand it is a publishing home: articles, brand pages and mini apps, all inside the app Chinese users already have open.

How does it fit with Xiaohongshu?

Xiaohongshu brings discovery; WeChat is where the interested customer reads more and contacts you.