Love them or hate them, the power that KOLs (Key Opinion Leader) wield and their ability to efficiency reach out to a wide consumer audience is undisputable. For any brand looking to enter the vast China market, an understanding of the latest KOL marketing trends and how much it will cost for you to engage KOLs to market your brand are essential. Let us start you off with a list […]
WeChat started off in 2011 as an instant messenger app, similar to WhatsApp, but has since developed into much more than that. Tap on the WeChat button on your smartphone now and you can easily book taxi rides and flights, shop for your Lunar New Year outfits, and pay your utilities bill. WeChat has grown impressively in the past 8 years and here are some key figures as well as […]
It is widely known to the rest of the world as China’s Twitter, but if you knew about the astonishing number of users on this hot social media platform, you might find that it is more apt to label Twitter the “English Weibo”. Sina Weibo was launched in 2009 by the Sina Corporation as a blogging site and has since grown by leaps and bounds in the 10 years since […]
Didadee held Weibo workshop to educate Bali tourism industry on how to reach Chinese market effectively via China’s most influential public platform BALI, December 8, 2016: Didadee, the official authorized partner for Weibo in Southeast Asia, has recently organized a Weibo workshop in Bali to educate the local tourism industry on the importance of using the right channel to target and reach Chinese market effectively. The pre-registered workshop was held […]
We are very honored to accept the invitation from Tourism Selangor, introduce Weibo and WeChat to the tourism industry at the New media and Online Marketing Workshop on 11th October. The workshop was attended by more than 200 marketing executives from the tourism and hospitality industries. We worked together with Google, Tripadvisor, Facebook, Baidu and Waze Malaysia’s partners to provide marketing solutions for the platform. As an official partner of […]
Original Video from 纽约时报中文网 在中国，一个被控制的互联网助长了许多新兴App，引起了美国公司的注意。曾经以生产廉价商品出名的中国，如今可能成为未来的发展方向。
Original article from SmartCompany Australia has sometimes been referred to as the “food bowl” of China, an apt title given our high amounts of exports to the superpower. China also provides Australia many opportunities, as the 1.3 billion strong country has many consumers hungry for Australian products. However despite this, not all Australian businesses are taking advantage of the vast amount of consumers that live on Mainland China. Moving beyond the […]
Original article from China Christian Daily. China’s major networking platform known as Weibo Live is also earning with its live video streaming feature just like other counterparts such as Facebook Live and Periscope. The said networking platform of China created more than 10 million live broadcasts between the month of April and June, which increases more than 116 percent compares to its performance within the first three months of this […]